I Design Digital Solutions that Drive Innovation

Design is ensuring clarity functionality seamless user experience

My mission is to drive innovation and creativity, crafting designs that help clients elevate their brand and product, engage audiences, and achieve meaningful business goals.

With over 15 years of experience in design, I specialize in creating user-centered digital products that are visually engaging, functional, and aligned with business goals. My expertise spans multiple areas of design, combining strategic thinking with practical execution, and is deeply rooted in my background as both a designer and front-end developer. This enables me to seamlessly bridge the gap between design and development, ensuring designs are not only aesthetically pleasing but also technically feasible and optimized for user experience.

“擁有超過15年的設計經驗,我專注於創造以用戶為中心的數位產品,這些產品不僅在視覺上引人入勝,且具備實用性並符合商業目標。我的專長涵蓋多個設計領域,將戰略性思維與實際執行相結合,並深植於我曾擔任過前端開發者的背景,使我能夠無縫地連接設計與開發,確保設計不僅美觀,還具備可實現性,並優化用戶體驗。”

User-Centered Design

I design with the user in mind, ensuring that every product I create addresses their needs, solves their pain points, and delivers an intuitive experience. Through thorough research, usability testing, and data analysis, I craft seamless and engaging interfaces that drive both user satisfaction and business results.

我始終以用戶為核心進行設計,確保每個創作的產品都能滿足用戶需求,解決他們的痛點,並提供直觀的使用體驗。通過深入的研究、可用性測試和數據分析,我打造無縫且引人入勝的界面,提升用戶滿意度,同時驅動商業成果。

UI & Digital Design

Combining a keen eye for aesthetics with my technical knowledge in front-end development (HTML, CSS, JavaScript), I create visually compelling user interfaces and digital experiences. Whether it’s a website, mobile app, or digital advertising, I focus on designing clean, functional, and responsive layouts that work across all devices. My designs are optimized for performance and designed with the future in mind, ensuring scalability and usability.

我將對美學的敏銳觀察與前端開發(HTML、CSS、JavaScript)的技術知識相結合,創造出視覺引人且具有功能性的用戶界面和數位體驗。無論是網站、手機應用,還是數位廣告,我都專注於設計乾淨、實用且具響應式的布局,保證在各種設備上都能流暢運行。我的設計優化性能,並著眼於未來,確保可擴展性和可用性。

Design Strategy & Consulting

As a design consultant, I collaborate with brands to define clear design strategies that align with their business objectives. From brand identity to product design, I provide actionable insights that drive brand differentiation, increase engagement, and support long-term growth. I’m passionate about turning business challenges into design opportunities, helping brands communicate their values effectively and meaningfully.

作為設計顧問,我與品牌緊密合作,制定明確的設計策略,確保它們與商業目標保持一致。從品牌識別到產品設計,我提供可操作的洞察,推動品牌區別化、提升用戶參與度,並支持長期增長。我對將商業挑戰轉化為設計機會充滿熱情,幫助品牌有效地傳達其價值觀。

Innovation & Creative Problem Solving

I thrive in environments that demand creative problem-solving, combining innovative design approaches with cutting-edge technology. I focus on pushing the boundaries of traditional design thinking, crafting solutions that meet both user needs and business goals. My work integrates creative exploration with practical application, ensuring that every design concept is both impactful and executable.

我在需要創意思維解決問題的環境中茁壯成長,將創新設計方法與尖端技術相結合。我專注於突破傳統設計思維,創造既能滿足用戶需求又能達成商業目標的解決方案。我的工作將創意探索與實際應用相融合,確保每個設計概念都既有影響力又具可實現性。

case studies

case studies

Banyan Tree

Website - Component Based Design

SteelSeries

Mobile - Mini Program - Ecoomerce - Loyalty Program

WOSH

Mobile - Mini Program - Ecoomerce - Loyalty Program

Part of works

Website Design

In web design, I focus on creating intuitive and visually engaging websites. I understand that a successful website not only needs to be aesthetically pleasing but must also be user-centered, ensuring that every design decision enhances the user experience. With years of front-end development experience, I seamlessly blend modern design with cutting-edge technology to help brands stand out in the digital world. For every website I create, I aim for simplicity, efficiency, and easy navigation, ensuring flawless performance across different devices.

在網頁設計領域,我專注於創建直觀且具吸引力的網站。我深知一個成功的網站不僅需要美觀的視覺呈現,更應該以用戶為中心,確保每個設計決策都能提升用戶體驗。我運用多年的前端開發經驗,將現代設計與技術完美結合,幫助品牌在數位世界中脫穎而出。每一個網站,我都力求簡潔、高效、易於導航,並確保其在不同設備上的表現都能無縫對接。

App Design

When it comes to mobile design, I am dedicated to crafting top-notch mobile experiences, from interface design to user interaction flows, with an emphasis on smoothness and intuitiveness. Whether it’s a simple app or a complex mobile platform, I tailor the design to address user needs, creating visually appealing and highly functional app interfaces. Through in-depth user research and multiple iterations, my goal is to solve users’ pain points and provide an efficient and enjoyable experience.

對於移動端設計,我致力於創造一流的移動體驗,從介面設計到交互流程,都強調使用的流暢性與直觀性。無論是提供簡單功能的應用,還是複雜系統的移動平台,我都能根據用戶需求,設計出既美觀又功能強大的App界面。透過深入的用戶研究和多次迭代,我的目標是讓每一個App設計都能真正解決用戶的痛點,並提供一個高效、愉悅的使用過程。

Print Design

In print design, I excel at creating memorable brand visuals. I understand that every print piece, from business cards to posters, should communicate the brand’s uniqueness. I pay attention to detail and combine visual aesthetics with brand strategy to craft designs that are both creative and effective in conveying the message. Whether it’s small promotional materials or large-scale advertising designs, I provide design solutions that help brands carve out a space in a competitive market.

在平面設計方面,我擅長創作令人印象深刻的品牌視覺。我明白每一個印刷品,從名片到海報,都應該傳遞品牌的獨特性。我注重細節,並結合視覺美學與品牌策略,創作出既具創意又能有效傳達訊息的設計。無論是小型的促銷資料還是大型的廣告設計,我都能提供設計方案,幫助品牌在競爭激烈的市場中占有一席之地。